&YOU began in Riyadh in 2014 as an invite-only lifestyle agency with an offering that aimed to empower women to live a more balanced life. Through connecting our clients to the resources, tools and inspiration to guide their personal transformation, we have found that the greatest form of empowerment comes from sharing and reinforcing this practice in accessible and actionable ways. We believe the small, daily investments bring the greatest transformation. Guided by the requests of our clientele and an ambition to distill these principles globally, we have since expanded our offering to make it more inclusive.
Though much has evolved since &YOU began, one thing has remained the same: our reason for being – to distill a world of empowerment into design, rituals and inspiration for better living, centered around your sanctuary – and YOU.
With a reverence for craftsmanship and provenance, we bring together a considered array of products from established and emerging designers, and present them together in context through an evolving edit on ‘Our List’.Â
Our mission is to illuminate a different way of thinking about
the objects we live with and the spaces we inhabit.